



Six States. Six Offices. Endless Opportunity.
Driven by Culture. Grounded by Purpose.
What sets The KW Collective apart isn’t just how we do business—it’s why we do it.
At The KW Collective, our success isn’t measured just by sales—it’s measured by how we support each other, serve our communities, and grow together. As part of Keller Williams, the #1 real estate company in the world, we’re proud to operate within a culture that is agent-led, people-focused, and mission-driven.
Keller Williams culture is rooted in collaboration over competition, where we believe that a rising tide lifts all boats. Through systems like profit share, peer masterminds, KW Cares, and a deep commitment to equity and opportunity for all, we don’t just say we care—we show it every day.
Whether you're building your first deal or scaling a top-producing team, you’ll find that culture is not just a part of what we do—it’s the heart of who we are.
Our Vision
To be the real estate company of choice for agents and their customers.
Our Mission
Our Values
Our Perspective
Our Belief System
We are a training and technology company that just happens to be in real estate. We lead with value, disrupt through innovation, and grow through community.
We believe in putting God first, then family, then business. These core values guide how we show up for our clients, our colleagues, and our communities.
To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.
Win-Win: or no deal
Integrity: do the right thing
Customers: always come first
Commitment: in all things
Communication: seek first to understand
Creativity: ideas before results
Teamwork: together everyone achieves more
Trust: starts with honesty
Equity: opportunities for all
Success: results through people