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Collab Works
The KW Collective’s New Agent Program

Your launchpad for success starts here. We’re thrilled to have you join our family. Below you’ll find quick links, resources, and next steps to get you moving.

Collab Works is our hands-on program designed to help new and growing agents launch their business with the right tools, training, and accountability. It’s built around collaboration, real-time learning, and community so you’re never building your business alone.

What you get:

Twice-Weekly Sessions – Live training and accountability meetings to keep you on track.
Passport to Profit – A guided launch that walks you step-by-step through open houses, lead generation, contracts, and closings.
Plug-In Opportunities – Get connected with experienced agents, shadow showings, and jump into open house opportunities.
Practical Training – Learn how to use KW Command, BrightMLS, contracts, marketing, and all the systems you need to succeed.
Accountability & Coaching – Weekly check-ins to build consistency and help you create habits that generate results.
Community Support – Connect with other new agents and seasoned leaders who want to see you win.

Why it matters:
Collab Works bridges the gap between licensing class and real production. It’s not just theory—it’s about actually getting into action, building your database, and closing deals with confidence.

👉 Questions? Reach out to Todd Broschart, Director of Collab Works at 443-739-5625.

Meet Your Coach, Todd!

Todd Broschart | 443.739.5625 | TBroschart@gmail.com

Todd has been with Kw for years, running a successful business and changing lives along the way. A proud husband and father of five, Todd brings not only experience but heart to everything he does.
He’s helped countless buyers, sellers, and investors reach their real estate goals—and now, he’s turning his passion for conversations, coaching, and growth into helping our agents do the same.
Todd is here to pour into YOU. His deep knowledge of the Maryland market, industry connections, and commitment to your success make him an incredible resource for anyone looking to build a big business and an even bigger life.

Quick Links

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KW Email / Gmail

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Virtual Classroom

Compliance & DocuSign

Basics of BrightMLS

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BUYER TRANSACTION

ROADMAP

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Open House

MATERIALS

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SELLER TRANSACTION

ROADMAP

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DocuSign

CHEATSHEET

Brand Your Business.

in real estate your brand matters. Whether it’s a slogan, a set of colors, a fun avatar, or simply your photo — find a brand and stick with it. Consistency builds recognition and trust. Don’t have a brand yet? No problem. Lean on the KW logos, graphics, and templates — we’ve got your back. Building a business is hard, but building a brand doesn’t have to be.

Business Cards

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Download the Advertising Checklist Here!

Social Media.

Social media is one of the most powerful tools you have to build your real estate business and your brand — it’s where clients get to know you. The best part? You can make your pages completely your own while still staying compliant. Each state has different requirements, which is why we follow the One-Click Rule: as long as all the required brokerage info can be reached within one click from your profile, you don’t have to crowd every single post with it. This keeps your pages professional, compliant, and still authentically you.

Facebook Business

When you create a Facebook Business Page, it will be tied to your personal Facebook account. If you don’t already have one, you’ll need to create a personal account first. Once logged in, go to the Pages section and select Create New Page. Follow the prompts to enter your information, including your professional name, category (Real Estate Agent), and a short description. Once your page is established, upload a professional profile photo and a cover photo that includes all the information required for the states you’re licensed in, such as your brokerage name and contact details. Be sure to add your brokerage website in the page info to satisfy the One-Click Rule.

Instagram Business

When you create an Instagram Business account, it will be tied to your personal Instagram profile. If you don’t already have one, you’ll need to create a personal account first. Once logged in, go to your profile, tap the three lines in the top right corner, then select Settings & Privacy → Account Type and Tools → Switch to Professional Account. Choose Business and follow the prompts to input your information. Once your page is established, set a professional profile photo and craft a bio that clearly states who you are, where you work, and include the link to your brokerage website to meet compliance requirements.

TikTok Business

When you create a TikTok Business account, it will be tied to your personal TikTok profile. If you don’t already have one, you’ll need to create a personal account first. Once logged in, go to your profile, tap the three lines in the top right corner, then select Settings → Manage Account → Switch to Business Account. Choose a category (Real Estate Agent) and follow the prompts to complete your setup. Once your page is established, use a professional profile photo and create a short, clear bio. Don’t forget to add your brokerage website in the Website field of your profile to meet compliance requirements under the One-Click Rule.

Google Business

When you create a Google Business Profile (formerly Google My Business), it will be tied to your Google account. If you don’t already have one, you’ll need to create a personal Google account first. Once logged in, go to google.com/business and select Manage Now. Enter your business name (your professional name or team name), then choose “Real Estate Agent” as your category. Follow the prompts to add your office location, service areas, phone number, and website.

LinkedIn

When you create your professional presence on LinkedIn, it will be tied to your personal LinkedIn profile. If you don’t already have one, you’ll need to create a personal account first. Once logged in, go to your profile settings and make sure your headline, experience, and banner image reflect your role as a real estate professional. Clearly list your brokerage in your current position. Use a professional headshot as your profile photo, a branded banner image, and write a short summary about who you are and the markets you serve. This makes your LinkedIn act as both your online résumé and a professional touchpoint for clients and colleagues.

Follow KWC on Socials!

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